Business Law

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Business Law

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Introduction
Ethical dilemmas implicate unethical decision-making; however, behaviour conditions person??™s ethical reputation. Jen faces with the ethical dilemma of obeying her promise or taking QBank??™s offer. Jen had promised to keep both Diane and Helen in employment; however, QBank offered to buy her premises. This paper shows possible applications under the normative ethical theories of Ethical Egoism, Utilitarianism, Kantian Ethics and Virtue Ethics to Jen??™s dilemma, and ends with concluding and explainable remarks.

Ethical Egoism
Firstly, under Ethical Egoism, self-interest is the basic principle to gain benefits. Jen has two available courses of action. First is to sell her florist shop, second is not. Before taking any action, Jen ought to think of what benefits will satisfy herself the most. Taking the first action, Jen will gain a managerial position from QBank which will satisfy her short-term self-interests; however, taking the second action, Jen will gain an excellent reputation for fair decision-making in long-term. Normally, the foresight determines the degree of benefits and Jen ought to undergo a short-term sacrifice before experiencing a long-term reputation. Therefore Jen will decide not to sell her florist shop to maximise her own long-term self-interests. Afterward the next topic will discuss the Utilitarianism.

Utilitarianism
Secondly, under Utilitarianism, the action is moral when the happiness outweighs the sadness. Jen has two available courses of action. First is to sell her florist shop, second is not. Taking the first action will benefit Jen??™s involvement because she will gain a managerial position from QBank; her son??™s transportation to special school will last; and QBank??™s customers will find the new branch easily. However, Jen is under no obligation to Diane and Helen at this stage. Conversely, taking the second action will only benefit both Diane and Helen to stay in employment. Of the two possibilities, former is more likely than latter. Therefore Jen will decide to sell her florist shop to maximise the greatest good for the greatest number. Afterward the next topic will discuss the Kantian Ethics.

Kantian Ethics
Thirdly, under Kantian Ethics, a promise must be kept is the basic principle of society as well as we ought to obey the law. Jen has two available courses of action. First is to obey her promise, second is not. Taking the first action, Jen??™s behaviour will condition her ethical reputation and the outcomes of this will be: Jen is honest to herself and both Diane and Helen will have trust in her. Conversely, taking the second action, this will not only cause respect failure to both Diane and Helen, but also ruin Jen??™s reputation. The contract of agreement is valid while both Diane and Helen have been working at half pay for four months. Jen is under a social obligation to keep both Diane and Helen in employment. Besides, Jen will not like to be on the receiving end of such action from others too. Therefore Jen will decide to obey her promise from a sense of duty. Afterward the next topic will discuss the Virtue Ethics.

Virtue Ethics
Lastly, under Virtue Ethics, the personal qualities will resolve the dilemma. Jen faces with the dilemma of obeying her promise or selling her florist shop. However, if Jen has a moral virtue which the context is termed ???money??™, then she will not have a second thought about whether to keep her promise. Because Jen??™s inner character such as miserliness will lead her to sell her florist shop. Then she will get amount of money to satisfy her happiness. Therefore Jen??™s dilemma will be solving if she has this virtue.

Conclusion
I would choose Kantian Ethics as the ethical outcome of the dilemma. The main reason is behaviour conditions person??™s ethical reputation. When I was young I was been taught to keep promise. Once the first promise is broken, and then will have another next. Exceptions cannot be made for individuals, otherwise faces judgement from involvement. To keep a promise will ensure a person??™s ethical reputation last. Therefore I believe my idea is under the concept of Kantian.